Established in 2015, Nanjing Golden Manor Agricultural Products Co., Ltd. is a leading national agricultural industrialization enterprise, headquartered in Dongping Street, Lishui District, Nanjing. The company has built more than 8,000 acres of strawberry base, 30,000 acres of order cooperation base, and 7,000 long-term stable cooperative farmers, which can achieve uninterrupted supply of fresh strawberries throughout the year.

The company passed ISO9001 quality management system certification, green food certification, China GAP, GLOBALG. A.P. certification, etc., is the first domestic fruit carbon footprint enterprise certified by SGS. Selected as the first batch of national modern agricultural whole industry chain standardization demonstration base creation units, to achieve the full standardization of the base production, to ensure that every strawberry on the hands of consumers can trace the source.

The company and Jiangsu Agricultural Research Institute and other scientific research institutes, universities to carry out industry-academic cooperation, science and technology innovation drive strawberry production and cultivation process. With more than 150 employees, most of them are post-90s rural dreamers, graduated from Nanjing Agricultural University, Northwest Agricultural University, Huazhong Agricultural University, Nanjing Forestry University, Nanjing Xiaozhuang University.

Zhao Yafu, a national model for poverty alleviation, visited the company many times, paid great attention to the development and achievements of the golden manor, and left behind the 28 word policy of "to show farmers, take farmers to dry, help farmers sell."

The company invested in the establishment of a subsidiary of Nanjing Golden Seed Technology Co., Ltd. to promote breeding and seedling project, has grown into Jiangsu Province's characteristic advantage seedling center, strawberry seedling survival rate of 98%. Special Japanese strawberry experts, long-term resident guidance, and establish long-term communication and cooperation mechanisms with relevant domestic and international strawberry development units such as the University of California, Davis. At present, the golden seed industry is actively introducing and breeding new varieties of strawberries in the four seasons, and several varieties have been tested and tested, and it is estimated that by 2026, more than 5 high-quality varieties can be launched.

In terms of production technology, the company hired Ji Mu Xiang Research Institute of Zhenjiang Agricultural Science and Technology as the R&D center leader, leading the company's technical team to promote new varieties screening, new technology research, new equipment testing...

In terms of post-harvest processing, the company pioneered the "North berry South" movement. In order to ensure the quality of each strawberry, strict acceptance criteria for strawberry warehousing are established. At present, the company can ship up to 1 million pounds per day and has successfully doubled the shelf life. The company adopts MES (production technology system), ERP, flybook and other data analysis and management tools to record and manage the data in the whole process, analyze and optimize the data, and realize the "industrialization" of agriculture.

The company's self-built brand "Bunny Rabbit" has been widely praised for its core values of "stable price, stable supply and stable quality", and has been awarded the right to use geographical indications of "Lishui Strawberry". Established long-term cooperation with multi-channel brands such as No. 1 fruit chain Bai Orchard, international supermarket Costco and Sam, and the company's sales in 2023 are nearly 500 million yuan, with a total production volume of more than 10,000 tons. In early 2024, the company's product "Bunny Rabbit" strawberries successfully went abroad, exported to Singapore, Dubai, United Arab Emirates, Hong Kong, Indonesia and other countries and regions, earning 300,000 US dollars.

The company will continue to innovate and promote the "partner" model, attract more new farmers into the agricultural front line, partnership, suit, straighten up strawberries, gradually realize the full coverage of its own strawberry park.

In order to improve the productivity of new quality, the company will continue to promote the standardization of strawberry full-chain facilities, agricultural technical standards and management of replicable and popularized standardized production mode.

The company will continue to adhere to the goal of "bringing in good varieties and letting good products go out", and is committed to technological upgrading and management innovation, so as to better serve customers and expand the market. "Mixing the world", "Buy the world", "Sell the world" and "Seed the world" will become the goal and driving force of the development of Golden Manor！